We are on the cusp of the fastest, deepest, most consequential disruption of transportation in history.


By 2030, within 10 years of regulatory approval of Autonomous Vehicles (AVs), 95 percent of U.S. passenger miles traveled will be served by on-demand autonomous electric vehicles owned by fleets, not individuals, in a new business model we call “transport-as-a-service” (TaaS).

Rethinking Transportation shows how TaaS disruption will have enormous implications across the transportation and oil industries, decimating entire portions of their value chains, causing oil demand and prices to plummet, and destroying trillions in investor value — but also creating trillions in new business opportunities, consumer surplus and GDP growth.

RethinkX is predicting an overnight sensation that will be no less transformative than the Model T’s erasure of the horse and buggy, the printing press’s impact on literacy and one modern tech gadget’s remaking of communication.

Key Findings

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A stunning new forecast projects that the internal combustion engine, along with the entire oil industry, are going to vanish from the face of the earth in little more than a decade.
— VICE, MAY 2017

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